4 Easy Ways To Streamline Your Author Brand

Every writer has an author brand whether they know it or not. So how can you take control of it? Here are my four easy ways to streamline your author brand across platforms and within platforms. TAKE CONTROL OF YOUR AUTHOR BRAND WITH THESE 4 STEPS: 1. Cross-platform brand consistency Do you use the sameContinue reading “4 Easy Ways To Streamline Your Author Brand”

Guest Post: 6 Ways To Make Comp Titles Work For You by Jennifer Johnson-Blalock

I’m so thrilled to have another great guest post for you! Comparative titles are a major conundrum for many writers. How recent? How many? How perfect do they have to be? I get more questions about comp titles than many other topics–believe it or not. How can you make them work for you? Literary Agent Jennifer Johnson-Blalock tellsContinue reading “Guest Post: 6 Ways To Make Comp Titles Work For You by Jennifer Johnson-Blalock”

3 Differences Between a Demographic and Your Market

I get a lot of proposals or pitches that say “there are 157 million women in the US, that’s my market” and unfortunately they’re mixing up the difference between a demographic and a market. Publishers (especially publicists) don’t take well to these things because it makes someone seem out of touch from a marketing and salesContinue reading “3 Differences Between a Demographic and Your Market”

Five Ways to Embrace Marketing Your Book (Guest Post)

Today is guest post day! Client, author (LOSING THE LIGHT, Simon and Schuster/Atria Books 2016), and social media expert Andrea Dunlop is here to talk about how to embrace marketing your book. Don’t panic! She has all the answers. (And if you like what you read she is now taking on clients herself as aContinue reading “Five Ways to Embrace Marketing Your Book (Guest Post)”